FREE Equity Delivery and MF
Flat ₹20/trade Intra-day/F&O
The brokerage of ICICIDirect ranges between Rs. 20, the brokerage of IIFL Securities ranges between Rs 20, while the brokerage of SAS Online ranges between Rs 9/order or 999 PM. The broker ICICIDirect and IIFL Securities are full service brokers where SAS Online is a discount broker. Overall rating for ICICIDirect is 4, IIFL Securities is rated 4, SAS Online is rated 4 out of 5.
Here we present side-by-side comparison of ICICIDirect vs IIFL Securities vs SAS Online stock brokers in India. The comparison is based on more than 100+ attributes for each stock broker. To be precise, we have compared ICICIDirect vs IIFL Securities vs SAS Online on brokerage plans, Plan types, Customer Service, Maintenance fees, AMC, Trading Platforms, Rating, Reviews, Mobile App, Margin/Leverage/Exposure, Demat Account and Investment Options services. This will help you in make up your mind and clear things for you so that you can choose the best broker to open your trading and demat account. You can get answer for general question like which is better ICICIDirect vs IIFL Securities vs SAS Online in this setion with 360 degree view of broker information.
In this section we have compared ICICIDirect vs IIFL Securities vs SAS Online on trading & demat account opening charges and AMC. Trading account opening charges - ICICIDirect and IIFL Securities offer Free account opening where SAS Online charges Equity: Rs 200 and Commodity: Rs 200 for account opeing. Demat AMC charges - ICICIDirect charges Rs 300 per annum as AMC for Demat account, IIFL Securities charges Rs 250 PA (Free for 1st year) AMC for Demat account, where SAS Online charges Rs 200 AMC for Demat account.
Charges | ICICIDirect | IIFL Securities | SAS Online |
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Trading Account Opening Fees | Free | Free | Equity: Rs 200 and Commodity: Rs 200 |
Trading AMC | Free | Free | Free |
Demat Account Opening Fees | Free | Free | Rs 200 |
Demat AMC | Rs 300 per annum | Rs 250 PA (Free for 1st year) | Rs 200 |
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Plans are the most important feature you look when compare ICICIDirect vs IIFL Securities vs SAS Online. This section copare on high level about type of plans offered by brokers. Miltiple Plans - ICICIDirect and SAS Online offers Multiple Plans where IIFL Securities doesn't offer. Monthlay Plans - SAS Online offers Monthy Plans where ICICIDirect and IIFL Securities doesn't offer.
Plan Types | ICICIDirect | IIFL Securities | SAS Online |
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Multiple Plans | ![]() |
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Monthly Plans | ![]() |
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Yearly Plans | ![]() |
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Zerodha | IIFL Securities | Zerodha | |
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Account Opening Request |
ICICIDirect Brokerage Plan detail - ICICI Direct NEO is a flat brokerage plan that charges a flat fee of Rs. 20 per order on equity intraday, equity options, currency, and commodity derivative trading segment while offers free equity futures trading.
IIFL Securities Brokerage Plan detail - IIFL iSERVE flat discount brokerage plan charges a maximum of Rs. 20 per order brokerage across segments.
SAS Online Brokerage Plan detail - Rs 9 Per executable plan is good for all types of investors. For Equity intraday 0.01% or Rs 9 whichever is lower and for delivery 0.1% or Rs 9 whichever is lower.
Brokerage Charges Compare | ICICIDirect | IIFL Securities | SAS Online |
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Plan Name | NEO Flat Discount Brokerage Plan | IIFL iSERVE Brokerage Plan | Max Rs 9 Per Order Trading Plan |
Equity Delivery | 0.55% | Flat Rs 20 per order | 0.1% or Rs 9 whichever is lower |
Equity Intraday | Flat Rs. 20 per order | Flat Rs 20 per order | 0.01% or Rs 9 whichever is lower |
Equity Futures | Free (Rs. 0 brokerage) | Flat Rs 20 per order | 0.01% or Rs 9 whichever is lower |
Equity Options | Flat Rs. 20 per order | Flat Rs 20 per order | Flat Fee Rs 9 |
Currency Futures | Flat Rs. 20 per order | Flat Rs 20 per order | 0.01% or Rs 9 whichever is lower |
Currency Options | Flat Rs. 20 per order | Flat Rs 20 per order | Flat Fee Rs 9 |
Commodity Trading | Flat Rs. 20 per order | Flat Rs 20 per order | Flat Fee Rs 9 |
Minimum Brokerage | Rs 35 per trade | NIL | |
Hidden Charges | Yes | Info Not Available | |
Call & Trade Charges | First 20 call free and Rs 25 there onwards. | Rs 50 Per Call + GST | Rs 20 per executed Order |
Auto Square off Charges | First 20 call free and Rs 25 there onwards. | Rs 50 Per Call + GST | Rs 20 per executed Order |
Brokerage Calculator | Brokerage Calculator for ICICIDirect | Brokerage Calculator for IIFL Securities | Brokerage Calculator for SAS Online |
Compare ICICIDirect vs IIFL Securities vs SAS Online on transaction charges and PCM fee by segment.
Transaction Charges Compare | ICICIDirect | IIFL Securities | SAS Online |
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Equity Delivery | NSE:335 Per Cr | BSE:375 Per Cr | NSE:335 Per Cr | BSE:375 Per Cr | NSE:335 Per Cr | BSE:375 Per Cr |
Equity Intraday | NSE:335 Per Cr | BSE:375 Per Cr | NSE:335 Per Cr | BSE:375 Per Cr | NSE:335 Per Cr | BSE:375 Per Cr |
Equity Futures | NSE:200 Per Cr | BSE:FREE | NSE:200 Per Cr | BSE:FREE | NSE:200 Per Cr | BSE:FREE |
Equity Options | NSE:5050 Per Cr | BSE:3700 Per Cr | NSE:5050 Per Cr | BSE:3700 Per Cr | NSE:5050 Per Cr | BSE:3700 Per Cr |
Currency Futures | NSE:90 Per Cr | BSE:25 Per Cr | NSE:90 Per Cr | BSE:25 Per Cr | NSE:90 Per Cr | BSE:25 Per Cr |
Currency Options | NSE:4000 Per Cr | BSE:100 Per Cr | NSE:4000 Per Cr | BSE:100 Per Cr | NSE:4000 Per Cr | BSE:100 Per Cr |
Commodity | NA | Non-Agri: Rs 260 Per Cr | Agri: Rs 175 Per Cr | Non-Agri: Rs 360 Per Cr | Agri: Rs 275 Per Cr |
Brokerage Charges | Complete Brokerage Plans for icicidirect | Complete Brokerage Plans for iifl-securities | Complete Brokerage Plans for sasonline |
Compare ICICIDirect vs IIFL Securities vs SAS Online on Account Features like 3-in-1 account, Algo Trading, NRI Trading, Margin Trading Funding and many more. Account Type - ICICIDirect offers 3-in-1 Account where IIFL Securities and SAS Online offers only 2-in-1 account which includes trading and demat account. Margin Funding - ICICIDirect and IIFL Securities offers margin funding where SAS Online doesn't offers margin funding. NRI Trading - ICICIDirect and IIFL Securities offers NRI Trading where SAS Online doesn't offers NRI Trading.
Account Features Compare | ICICIDirect | IIFL Securities | SAS Online |
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3 in 1 Account | ![]() |
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Charting | ![]() |
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Algo Trading | ![]() |
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SMS Alerts | ![]() |
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Online Demo | ![]() |
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Online Portfolio | ![]() |
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Margin Trading Funding Available | ![]() |
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Combined Ledger for Equity and Commodity | ![]() |
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Intraday Square-off Time | 3:15PM | 3:15PM | 3:15PM |
NRI Trading | ![]() |
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Other Features | NIL | NIL | NIL |
With our expert research team, we have compared all the major features of Trading platform b/w ICICIDirect vs IIFL Securities vs SAS Online. This comparison covers Desktop Trading Platform, Web, Mobile for Windows, Android and iOS. We have provided link for mobile app to download and demo links for easy access.
Compare ICICIDirect vs IIFL Securities vs SAS Online on Investment Offerings like Online IPO Application, Equity Cash and F&O, Currency, Commodity Trading, Mutual Funds Investment, Bonds/NCD, EFT, Banking, Insurance, Forex Trading, Mutual Funds SIP, Equity SIP, PMS Services. Equity and Equity deravitives - All 3 brokers offers trading/investment in Equity and Equity Derivatives on both the exchanges NSE/BSE. Commodity Trading - IIFL Securities and SAS Online offers Commodity Trading where ICICIDirect doesn't offers Commodity Trading. Online Mutual Fund Investment - All 3 brokers offers online mutual fund investment. Portfolio Management Services (PMS) - ICICIDirect and IIFL Securities offers PMS facility where SAS Online doesn't offers PMS facility.
Investment Offerings Compare | ICICIDirect | IIFL Securities | SAS Online |
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Equity Cash and F&O | ![]() |
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Currency Deravitives | ![]() |
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Commodity | ![]() |
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Online IPO Application | ![]() |
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Mutual Funds | ![]() |
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Bond / NCD | ![]() |
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ETF | ![]() |
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Banking | ![]() |
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Insurance | ![]() |
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Forex | ![]() |
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MF SIP Investment | ![]() |
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Equity SIP Investment | ![]() |
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PMS Service | ![]() |
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Other Investment Options | NIL | NIL | NIL |
Compare ICICIDirect vs IIFL Securities vs SAS Online on customer service offered by the broker. This section compare type of service offered by each broker for quick resoluation for queries/issue you have.
Customer Service Compare | ICICIDirect | IIFL Securities | SAS Online |
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24/7 Customer Service | ![]() |
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Email Support | ![]() |
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Onine Live Chat | ![]() |
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Phone Support | ![]() |
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Toll Free Number | ![]() |
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Through Branches | ![]() |
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Customer Care Number | 1860 123 1122 | 022-40071000 | 011- 4040 99 00 |
Account Opening Process | Online | Online/Paperless | Online/Paperless |
Customer Support Email | [email protected] | [email protected] | [email protected]/[email protected] |
Knowledge Center/Education | https://www.icicidirect.com/knowledge-center | https://ttweb.indiainfoline.com/Trade/FAQs/Statements.aspx | https://www.sasonline.in/market-pulse |
Head Office Address | ICICI Centre, H.T. Parekh Marg, Churchgate, Mumbai - 400020 |
IIFL House, Sun Infotech Park, Road No. 16V, Plot No. B-23, MIDC, Thane Industrial Area, Wagle Estate, Thane-MH-400604 |
SAS Online, 3rd Floor,Building No. 5, Local Shopping Complex, Rishabh Vihar East Delhi - 110092 |
Website | https://www.icicidirect.com | https://www.indiainfoline.com/ | https://sasonline.in |
Compare ICICIDirect vs IIFL Securities vs SAS Online on research reports and tips provided by broker.
ICICIDirect | IIFL Securities | SAS Online | |
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Research Mutual Funds | ![]() |
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Research Equity Reports | ![]() |
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Research ETF | ![]() |
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Daily Market Report | ![]() |
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Free Tips | ![]() |
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Quarterly Result Analysis | ![]() |
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News Alerts | ![]() |
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Compare ICICIDirect vs IIFL Securities vs SAS Online on Demat Service and Charges. This section cover about demat charges, demat service and other details
ICICIDirect | IIFL Securities | SAS Online | |
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DP Source | CDSL | CDSL | NSDL |
DP ID | 14301 | 44700 | IN306122 |
Demat Account Annual Maintenance Charges(AMC) | ₹700 pa | ₹400 pa | ₹200 |
Advance Deposit | Rs. 7500/- , If the client is not having ICICI BANK Account | Nil | Nil |
Statutory charges | Nil | Nil | Nil |
Transaction Charges on Debit (Per ISIN) | 0.04% (Min ₹30 and Max ₹25,000) + ₹5.50 (CDSL Charges) | 0.04% of transaction value (Min ₹25) + ₹5.50 (CDSL Charges) | ₹9 + NSDL Charges |
Demat | ₹50 per set up | ₹15 per certificate + ₹40 courier charges | ₹2 per certificate + ₹35 courier charges |
Remat | ₹25 for 100 securities upto max fee of Rs 3 lakh, MF Reconversion ₹25 per transaction | ₹15 for every hundred securities or ₹15 per certificate (whichever is higher) + ₹40 courier charges | 0.05% of transaction value or ₹25 whichever is higher + CDSL charges |
Pledge Creation | 0.02% (Min ₹35 and Max ₹25,000) | ₹50 | ₹15 per transaction |
Pledge Creation Confirmation | 0.02% (Min ₹35 and Max ₹25,000) | Nil | Nil |
Pledge Closure | 0.02% (Min ₹35 and Max ₹25,000) | Nil | Nil |
Pledge Closure Confirmation | 0.02% (Min ₹35 and Max ₹25,000) | Nil | Nil |
Pledge Invocation | 0.02% (Min ₹35 and Max ₹25,000) | Nil | ₹50 per instraction |
Failed Instruction Charges | ₹30 per transaction | Nil | ₹30 |
Other Charges |
Compare ICICIDirect vs IIFL Securities vs SAS Online on general features, advantages, disadvantages, pay out options, payout time, bank supported and charges, special offers and promotion.
ICICIDirect | IIFL Securities | SAS Online | |
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Special Offers/Promo | Get ICICI Direct 3-in-1 account, an integrated trading + demat + bank account for one-click investment in stock market and mutual funds. | Get up to 20% on referral bonus, free trading tools. | |
Enquire for ICICIDirect | Enquire for IIFL Securities | Enquire for SAS Online |
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